Is Trader Joe’s Behind Fairway Cafe’s Possible Demise?
by Avi - June 15, 2010 at 12:41 pm -
Fairway Cafe fans were shocked when they heard in recent days that the cafe could shut down, but it was unclear exactly why it might close. A New York Times report, however, sheds some more light on the decision — and the possible culprit.
With Trader Joe’s opening up just two blocks away at 72nd and Broadway in just a few months, Fairway is feeling increasing pressure to maximize the amount of space it devotes to groceries and packaged goods. Although Fairway Cafe has many devoted fans, it’s not bringing in the bucks. For every cafe customer, there are 100 grocery customers, and the market has to cater to them, Fairway Chief Executive Howard Glickberg told the Times.
A grassroots group, Save Fairway Cafe, has mobilized to try to keep the cafe open, and members will be getting the word out in front of the store at 74th and Broadway today at 5 p.m.
And so it begins… Fairway versus Trader Joe’s. In a year’s time, whose melons will you be squeezing? Vote in our poll!